Imagine transforming your health business with something as simple as creating your own certification program. Cynthia Garcia, the incredible Founder and CEO of the Institute of Transformational Nutrition and The Modern Life Coach School, shares how her own certification program has skyrocketed her business into a multi-million dollar success and empowered others in the health space. In today’s episode, Cynthia opens up about the game-changing potential of certifications, explaining how they can expand your reach and increase your impact.

Cynthia’s story is one of resilience and determination, from overcoming a tough childhood to building a thriving business. She walks us through her proven five-step process for launching a certification program—all the real stuff that can help you scale. She also shares the common mistakes she sees people make, so you can avoid them and set yourself up for success.

Cynthia’s generosity shines through as she offers her valuable Certification Checklist to guide you every step of the way. And if you’re curious about adding multiple income streams to your business, make sure to grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s packed with strategies to help you create more time and money freedom, without working 24/7. Download it now at bit.ly/42YnYki.

Timestamps

[00:00] Introduction.

[00:01:45] Certification program success strategies.

[00:03:45] Certification programs for impact.

[00:08:21] Transformational nutrition and impact.

[00:10:56] Certification benefits in passion economy.

[00:14:08] Certification as a business model.

[00:18:42] Successful certification program framework.

[00:20:47] Creating a premium certification.

[00:25:09] Certification program scalability.

[00:27:43] Certification and membership programs.

[00:32:27] Leveraging business for less work.

[00:32:51] Certification checklist.

Memorable Quotes

"Once you have your process in place, your method of doing things, everything gets easier because the first step is defining your methodology." [00:18:49] - Cynthia Garcia

"A certification is a business opportunity. That's what makes it different than an end user course." [00:26:17] - Cynthia Garcia

Connect with Cynthia Garcia

Website: https://www.cynthiagarcia.com/

Instagram: https://www.instagram.com/iamcynthiagarcia

Facebook: https://www.facebook.com/iamcynthiagarcia

Certification Checklist: https://cynthiagarcia.com/certificationchecklist

Links Mentioned In This Episode

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

AI is shaking up the health business world, but what does that mean for keeping your business legally protected while embracing this tech revolution? In this episode, we’re revisiting a thought-provoking chat from a previous episode where we dove into this with Lisa Fraley, a Lawyer and Health Coach. Lisa’s insights are the kind of gold you’ll find here on The Health Business Growth Show—conversations that tackle the real challenges and opportunities health business owners face. If you’ve been curious (or concerned) about using AI in your business, this is the episode to help you navigate it responsibly and confidently.

We get into the nitty-gritty of what it takes to stay protected in this AI-powered era—like making sure your legal documents keep up with fast-changing tech and avoiding the risks of AI-generated content. There’s also a fascinating look at how AI is revolutionizing patient care and drug development, along with some big ethical questions around data privacy and accessibility. These are the kinds of conversations we love having on the show because they spark ideas and offer practical tips you can use right away. Don’t miss this one—it’s a blend of big-picture thinking and actionable advice.

Oh, and while you’re here, we’ve got a gift for you—our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s packed with smart strategies to help you break free from the grind and create more time and money freedom. Grab your copy here: https://bit.ly/42YnYki.

Timestamps

[00:00] Introduction.

[00:01:43] Legal documents and AI challenges.

[00:04:29] AI tools and human creativity.

[00:08:07] AI compliance in healthcare.

[00:10:42] AI in drug discovery.

[00:15:18] AI in mental health support.

[00:17:39] AI bias in healthcare.

[00:19:48] Future of health care and AI.

Memorable Quotes

"It's not about fearing AI or avoiding it altogether. It's about using it strategically and responsibly with a solid legal foundation in place." [00:07:12]

"It's a group effort to shape the future of A.I. in healthcare in a responsible and equitable way." [00:19:08]

Connect with Lisa Fraley

Website: https://lisafraley.com/

Instagram: https://www.instagram.com/LISA_FRALEY

Facebook: https://www.facebook.com/lisafraleylegalcoach

LinkedIn: https://www.linkedin.com/in/lisafraley1/

Links Mentioned In This Episode

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

What happens when you hand over the mic to AI? This week, we experimented with some of our favorite AI tools to craft a review of The Health Business Growth Show—and the results were too good not to share. If you've ever wondered what makes this podcast a go-to resource for health entrepreneurs, this creative twist provides the ultimate cheat sheet. Tune in to hear why this review might just be the best reflection of our mission yet.

From breaking free of outdated business models to niching down and building multiple income streams, this episode highlights powerful themes for health professionals. You’ll hear inspiring stories of turning patient care challenges into innovative solutions and shifting from one-on-one services to scalable, passive income models. It’s packed with practical ideas to help you thrive without burnout.

Ready to grow your income without trading more hours? Download our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income, and discover simple strategies for creating time and money freedom: https://bit.ly/42YnYki.

Timestamps

[00:00:00] Introduction.

[00:02:14] Niching down to stand out.

[00:04:01] Moving beyond one-on-one consultations.

[00:07:25] High profit leveraged income stream.

Memorable Quotes

"It's like you don't have to trade hours for dollars." [00:04:12]

"You have to be willing to take risks, put yourself out there, and really embrace your unique voice." [00:05:54]

Links Mentioned In This Episode

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

Writing a book can feel like a huge undertaking, but Eric Jorgenson, CEO of Scribe Media, makes it feel achievable—and even exciting. In this episode, he shares how writing, publishing, and marketing a book can help health professionals and entrepreneurs build authority and grow their businesses. From using AI to streamline the writing process to positioning your book for maximum impact, Eric breaks it all down in a way that’s practical and easy to follow. He also shares why focusing on your expertise is one secret to creating a book that resonates with readers and drives real results.

Eric brings a fresh perspective to the publishing process, making it less about chasing royalties and more about creating opportunities. We talk about the power of niching down, how to market your book effectively, and why audiobooks are more important than ever. Whether you’re just starting to toy with the idea of writing or ready to take the plunge, Eric’s advice will leave you inspired and ready to take action.

And if you’ve ever dreamed of creating more freedom in your life, our FREE eBook, The Health Professionals Playbook for Adding Multiple Streams of Income, is here to help. It’s full of easy strategies to grow your income without being tied to your practice. Download it now: https://bit.ly/42YnYki.

Timestamps

[00:02:20] Author authority in health care.

[00:05:00] Book writing goals and strategies.

[00:06:24] ROI of book writing process.

[00:09:28] AI's role in writing quality.

[00:13:41] Monopoly through precision in niches.

[00:14:37] Writing and publishing freedom.

[00:18:45] Importance of audiobooks in publishing.

[00:21:09] Marketing strategies for authors.

[00:25:35] Writing a book isn't one decision.

[00:29:10] Realistic vs. unrealistic goals.

[00:34:10] Using books to build business.

[00:35:32] Building trust at scale.

Memorable Quotes

"Figure out what you're actually trying to solve for. And that's what I always do. I will never point somebody to a supplement without asking them, have you had some blood work done?" [00:12:15] – Eric Jorgenson

"If you're going to be in a business, at least be in something you really care about and it's meaningful and is going to truly solve a global problem, which is health." [00:16:17] – Eric Jorgenson

Connect with Eric Jorgenson

Website: https://www.ejorgenson.com/

Instagram: https://www.instagram.com/erjorgenson/

X/Twitter: https://x.com/ericjorgenson

LinkedIn: https://www.linkedin.com/in/erjorgenson

Links Mentioned In This Episode

If you’re keen to check out Scribe Media, they’ve made it so easier to help you publish your next book. https://scribemedia.com/?utm_source=ambassador&utm_medium=mindsharecollaborative&utm_campaign=founders&utm_id=mindsharecollaborative

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

Taking charge of your health can feel overwhelming, especially when the system seems to focus more on managing illness than promoting true wellness. That’s why Jason Wright’s story is so inspiring—he’s a serial entrepreneur who left the corporate grind and found his calling in functional medicine and biohacking. Now, as the Co-Owner of Authentic Health, he’s all about helping people understand their health and take back control. You’ll love hearing how Jason’s persistence and passion turned his life around.

Jason also gets real about what it takes to stand out in the wellness space. From putting in the reps with podcasting and blogging to embracing new trends like functional medicine, he shares tips that feel doable and refreshing. We also chat about the shift toward democratized healthcare—where you’re in the driver’s seat—and why understanding your health metrics is a game changer. If you’ve ever wondered how to make wellness work for you, this episode might be just what you need.

And if you’re ready to take control of your time and money too, grab our FREE eBook, The Health Professionals Playbook for Adding Multiple Streams of Income here. It’s packed with simple strategies to grow your income without working yourself into the ground. Let’s make freedom happen together!

Timestamps

[00:02:38] Serial entrepreneurship journey.

[00:05:15] Sick care versus healthcare.

[00:07:10] Healthspan and personal agency.

[00:09:39] Nutraceutical space and healthcare practices.

[00:14:40] Health and wellness practices.

[00:15:42] Decentralizing healthcare access.

[00:20:03] Democratizing health through podcasts.

[00:21:49] Health agency for everyday people.

[00:25:13] Health as a bipartisan issue.

[00:28:33] Getting big-name podcast guests.

[00:32:36] Persistence in podcasting success.

[00:34:13] Importance of writing blog posts.

[00:37:11] The power of your voice.

Memorable Quotes

"Figure out what you're actually trying to solve for. And that's what I always do. I will never point somebody to a supplement without asking them, have you had some blood work done?" [00:12:15] – Jason Wright

"If you're going to be in a business, at least be in something you really care about and it's meaningful and is going to truly solve a global problem, which is health." [00:16:17] – Jason Wright

Connect with Jason Wright

Website: https://www.jasonwrightnow.com/

Instagram: https://www.instagram.com/thewrightsmrandmrs/

Facebook: https://www.facebook.com/JasonWrightTX/

LinkedIn: https://www.linkedin.com/in/jason-wright-b3a2a014a/

Links Mentioned In This Episode

Scribe Media: https://scribemedia.com/?utm_source=ambassador&utm_medium=mindsharecollaborative&utm_campaign=founders&utm_id=mindsharecollaborative

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

The biggest shifts often begin with a single decision—and Cynthia Thurlow’s story proves it. As a nurse practitioner turned CEO and Founder of the Everyday Wellness Project, Cynthia built a global platform in women’s wellness by staying laser-focused on what really mattered to her. In our chat, she opens up about how being intentional in her choices created opportunities she never imagined. Her journey feels like a playbook for anyone ready to take bold steps toward their own success.

We also talked about how Cynthia uses her podcast, Everyday Wellness, to connect in the most meaningful ways with her audience. She shared some clever tricks—like her "Ask Me Anything" sessions—that keep listeners coming back for more. And just wait until you hear about her new lifestyle brand, The Midlife PAUSE! This sneak peek into her vision for the next five years might leave you feeling inspired to dream even bigger.

By the way, if you’re looking to grow your income without being tied to your practice, don’t miss our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s packed with strategies to help you work smarter, not harder. You can grab your copy here: https://bit.ly/42YnYki. Let’s make more time and money freedom a reality!

Timestamps:

[00:02:36] TEDx talk impact on business.

[00:06:03] The power of intentionality.

[00:09:00] Authentic representation of women.

[00:11:18] Transitioning to women's wellness.

[00:15:50] Audience feedback guiding podcast content.

[00:18:30] Educate, inspire, and empower listeners.

[00:20:44] Midlife pause lifestyle brand.

[00:23:18] Men's hormonal changes.

Memorable Quotes:

"I always tell people intentionality is important. Everything in our lives, being intentional in every one of your actions is so important." [00:05:56] – Cynthia Thurlow

"Number one, your listeners are going to be interested in what you're interested in if you make it applicable to them. Number two, I think that I regularly do AMAs (Ask Me Anything). They're very popular for a reason. I answer all the questions. I call up people. People love having their names called out. They're like, ‘this is Sharon from Pennsylvania.’ People love that acknowledgment so they feel like they're part of a movement." [00:16:42] – Cynthia Thurlow

Connect with Cynthia Thurlow:
Website: https://www.cynthiathurlow.com/
Instagram: https://www.instagram.com/cynthia_thurlow_/

Facebook: https://www.facebook.com/CHTWellness

YouTube: https://www.youtube.com/cynthiathurlow

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

Sometimes success is less about getting it perfect and more about just going for it. Jennifer Cohen, Host and Founder of the top 10 podcast Habits and Hustle shares how bold action took her from fitness trainer to wellness entrepreneur. She opens up about what it really takes to build a brand and stay authentic, and her top advice for anyone ready to make their mark. If you’ve been waiting for a sign to stop overthinking and start doing, Jennifer’s story might be the nudge you need to get moving.

Jennifer also breaks down why exercise isn’t just about staying fit—it’s a mental edge that clears your mind and fuels success. We also get into her thoughts on hustle, work-life balance (or lack of it), and how she’s redefined what it means to build a thriving business. She doesn’t hold back on what it takes to build genuine connections and a loyal community around your brand.

And hey, if you’re ready to add more freedom and flexibility to your business, we’ve got something for you. Grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s all about creating more time and money without being tied to your practice 24/7. Trust us, it’s a game-changer—get it here: https://bit.ly/42YnYki.

Timestamps:

[00:01:47] Health entrepreneur origin story.

[00:04:54] Creating opportunities in fitness.

[00:08:11] Podcasting as a career pivot.

[00:11:46] Curiosity as a gateway.

[00:15:32] Exercise as a success habit.

[00:19:38] Hustle versus work-life balance.

[00:21:39] Creating habits for success.

[00:25:29] Passion vs. career path.

[00:30:30] Authenticity in wellness branding.

[00:34:02] Making money vs. being famous.

Memorable Quotes:

"We actually get very stuck in our own brain by overthinking that we end up doing nothing. We just think and think and then nothing happens versus just taking action." [00:03:24] – Jennifer Cohen

"I always tell people is–what are you doing it for? Are you doing it for vanity reasons because you want to be famous? Are you doing it because you actually want to make money? Making money and being famous are two separate things. Figure out what you want and then go that way." [00:33:46] – Jennifer Cohen

Connect with Jennifer Cohen:

Website: https://www.jennifercohen.com/

Instagram: https://www.instagram.com/therealjencohen/

Facebook: https://www.facebook.com/therealjencohen/

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com

It’s a whole new perspective when you’ve been on the other side of the stethoscope. Dr. Tanya Destang-Beaubrun, a Family Physician, found herself in that exact spot, realizing just how much more there is to caring for people than just managing symptoms. That experience shifted everything for her, leading her from traditional medicine into functional medicine, where she now treats patients as whole individuals—physically, emotionally, and spiritually. Now, she’s using that approach to change lives in her community on the beautiful island of St. Lucia.

Recorded live at the Mindshare Leadership Summit 2024, this conversation explores Dr. Tanya’s journey of going from a conventional practice to creating the Caribbean’s first functional and integrative clinic. She opens up about the challenges of making that shift, the power of authenticity in healthcare, and the way focusing on her unique approach has transformed her practice. You’ll also hear some fun behind-the-scenes stories, like her recent spotlight on international TV, and how she’s helping patients and practitioners see health differently.

If you’re curious about creating a practice that gives you more flexibility and freedom, don’t miss the chance to grab our FREE E-book, The Health Professionals Playbook for Adding Multiple Streams of Income. It’s all about helping you build more financial freedom beyond patient hours. Download it here: https://bit.ly/42YnYki.

Timestamps:

[00:02:09] Healing through functional medicine.

[00:05:37] Importance of niching down.

[00:08:12] Authenticity in patient connection.

[00:13:00] Playing sound bowls on television.

[00:15:02] Healing through media exposure.

[00:18:07] Opportunities and self-care journey.

[00:20:13] Embracing self-worth and charging for services.

Memorable Quotes:
"I would say I am a better person. I'm a better wife and a mother as well because there's so much clarity now on everything I do." [00:07:43] – Dr. Tanya Destang-Beaubrun

"Mindshare also teaches you about the importance of your self-worth—and charging for what you are worth. And that was another big thing for me, charging more and being scared to raise the prices because…what would they think? But I remember in one of the modules and said, the right people are just waiting for you—and you need to be ready to serve them. And I stand here ready to serve." [00:20:20] – Dr Tanya Destang-Beaubrun

Connect with Dr. Tanya Destang-Beaubrun:

Website: https://tanyabeaubrun.com/

Instagram: https://www.instagram.com/drtanyabeaubrun/

Facebook: https://www.facebook.com/tanya.destangbeaubrun.5/

Links Mentioned In This Episode:

Hit the link for more information on The Mindshare Collaborative - https://mindsharecollaborative.com/about/

Get your tickets for The Mindshare Collaborative Summit - https://mindsharecollaborative.com/summit/

Get your playbook below click here👇

THE HEALTH PROFESSIONAL’S PLAYBOOK FOR BUILDING MULTIPLE STREAMS OF INCOME - https://go.mindsharecollaborative.com/multiple-streams-of-income-ebook-1

Produced by Evolved Podcasting: www.evolvedpodcasting.com