The Marketing Update Podcast

By: David Perkins & Emma Handley
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  • Summary

  • The Marketing Update Podcast with your hosts Emma Handley and David Perkins. Tune in for laid back conversations that lead to real marketing insights.

    Hosted on Acast. See acast.com/privacy for more information.
    David Perkins & Emma Handley
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Career Success Economics Leadership Management & Leadership Marketing Marketing & Sales
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Episodes
  • Which big brands are killing their marketing right now

    Which big brands are killing their marketing right now
    Mar 27 2025

    In episode 4 of The Marketing Update Podcast, David and Emma confabulate over Instagram’s new community feature, Nike & Skims new collab, and then dissect the brands they think are killing their marketing right now (hint: it’s not Tesla). They take a look into Hoka, Duolingo, Patagonia and Hubspot to figure out exactly how they are doing it. You’ll leave this episode refreshed with ideas you can take to work and apply because they've done all the hard work for you.


    Useful links:

    Hidden genius of Patagonia's Marketing

    The Success of Patagonia’s Marketing Strategy

    How a vest turned Patagonia into a multi-billion dollar brand

    HOKA Marketing Strategy: From Mountain Trails to Dominating The Performance Footwear Category

    Hosted on Acast. See acast.com/privacy for more information.
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    37 mins
  • The marketing trends you need to watch out for in 2025

    The marketing trends you need to watch out for in 2025
    Feb 27 2025
    In Episode 3 of The Marketing Update Podcast Emma and David chat about the rise of the niche streaming service, Instagram's most recent algorithm updates and have a conversational deep-dive into marketing trends for 2025 that you should be keeping your eyes on.

    Hosted on Acast. See acast.com/privacy for more information.
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    32 mins
  • Should you become a marketing consultant in 2025?

    Should you become a marketing consultant in 2025?
    Jan 14 2025
    In Episode 2 of The Marketing Update Podcast Emma and David discuss Instagram's latest algorithm updates, the pitfalls of 'finfluencer' marketing and then share their thoughts and personal experiences on marketing consulting. Join them for a laid back conversation with real insights as they try to help you figure out if you should start consulting in the next 12 months.

    Hosted on Acast. See acast.com/privacy for more information.
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    34 mins
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