• Which big brands are killing their marketing right now
    Mar 27 2025

    In episode 4 of The Marketing Update Podcast, David and Emma confabulate over Instagram’s new community feature, Nike & Skims new collab, and then dissect the brands they think are killing their marketing right now (hint: it’s not Tesla). They take a look into Hoka, Duolingo, Patagonia and Hubspot to figure out exactly how they are doing it. You’ll leave this episode refreshed with ideas you can take to work and apply because they've done all the hard work for you.


    Useful links:

    Hidden genius of Patagonia's Marketing

    The Success of Patagonia’s Marketing Strategy

    How a vest turned Patagonia into a multi-billion dollar brand

    HOKA Marketing Strategy: From Mountain Trails to Dominating The Performance Footwear Category

    Hosted on Acast. See acast.com/privacy for more information.

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    37 mins
  • The marketing trends you need to watch out for in 2025
    Feb 27 2025
    In Episode 3 of The Marketing Update Podcast Emma and David chat about the rise of the niche streaming service, Instagram's most recent algorithm updates and have a conversational deep-dive into marketing trends for 2025 that you should be keeping your eyes on.

    Hosted on Acast. See acast.com/privacy for more information.

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    32 mins
  • Should you become a marketing consultant in 2025?
    Jan 14 2025
    In Episode 2 of The Marketing Update Podcast Emma and David discuss Instagram's latest algorithm updates, the pitfalls of 'finfluencer' marketing and then share their thoughts and personal experiences on marketing consulting. Join them for a laid back conversation with real insights as they try to help you figure out if you should start consulting in the next 12 months.

    Hosted on Acast. See acast.com/privacy for more information.

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    34 mins
  • What space does X / Twitter have in the social media landscape?
    Dec 14 2024
    In the first episode of The Marketing Update Podcast David and Emma discuss AI and it's potential uses in future marketing, the rise of YouTube among Gen Z and everything X / Twitter. Join them as they delve into their personal experiences with the platform, good and bad, and the future of it with Elon Musk.

    Hosted on Acast. See acast.com/privacy for more information.

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    25 mins
  • The Marketing Update Podcast Trailer
    Nov 14 2024
    Welcome to The Marketing Update Podcast with your hosts Emma Handley and David Perkins. What can you expect from the podcast? Fresh takes on different marketing topics, marketing updates you might have missed, and a segment for David's marketing dad jokes. So join us for the journey into The Marketing Update Podcast.

    Hosted on Acast. See acast.com/privacy for more information.

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    1 min
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