On this episode, we explore the importance of serving others well in business and life. We discuss the foundational principle of WOOO (Winning Others Over and Over), which requires intentional effort to build trust and profitable relationships. We analyze a current headline - Amazon's return-to-office mandate - through the WOOO lens, considering the perspectives of both employers and employees. The conversation highlights the need for empathy, understanding trade-offs, and creating a culture that reinforces the behaviors you want to see. Join us as we unpack how to better WOOO your customers and employees for sustainable success.

The Lego brand has masterfully reinvented itself over the decades, appealing to both children and adults. By showcasing the incredible potential of their products, like building a functioning McLaren car out of over 340,000 Lego pieces, Lego has demonstrated the power of "wooing" customers with a compelling story and vision. This episode explores the lessons businesses can learn from Lego's ability to continuously win over new and existing customers.

Leaders, are you feeling weary and overwhelmed? In this episode, we explore the importance of self-care for those in positions of influence. The hosts share a powerful analogy about putting on your own oxygen mask first before assisting others, and provide practical tips for 'winning the week' by focusing on your key responsibilities. The discussion emphasizes that true selflessness comes from first taking care of yourself, so you can show up fully for those you lead. Tune in for an inspiring burst of motivation to help you lead with clarity and purpose.