On this episode, we explore the importance of serving others well in business and life. We discuss the foundational principle of WOOO (Winning Others Over and Over), which requires intentional effort to build trust and profitable relationships. We analyze a current headline - Amazon's return-to-office mandate - through the WOOO lens, considering the perspectives of both employers and employees. The conversation highlights the need for empathy, understanding trade-offs, and creating a culture that reinforces the behaviors you want to see. Join us as we unpack how to better WOOO your customers and employees for sustainable success.

The Lego brand has masterfully reinvented itself over the decades, appealing to both children and adults. By showcasing the incredible potential of their products, like building a functioning McLaren car out of over 340,000 Lego pieces, Lego has demonstrated the power of "wooing" customers with a compelling story and vision. This episode explores the lessons businesses can learn from Lego's ability to continuously win over new and existing customers.

Leaders, are you feeling weary and overwhelmed? In this episode, we explore the importance of self-care for those in positions of influence. The hosts share a powerful analogy about putting on your own oxygen mask first before assisting others, and provide practical tips for 'winning the week' by focusing on your key responsibilities. The discussion emphasizes that true selflessness comes from first taking care of yourself, so you can show up fully for those you lead. Tune in for an inspiring burst of motivation to help you lead with clarity and purpose.

Explore how businesses can adapt to changing customer needs and eliminate unnecessary variables to better serve their customers. We draw parallels between the Netflix show 'Love is Blind' and how companies had to pivot during the COVID-19 pandemic. Learn how focusing on the core WOOO principles - Winning Others Over and Over and Over - can help you build lasting customer relationships, even in the face of disruption.

Can AI help or hurt your ability to WOOO customers? In this episode, we explore the role of artificial intelligence (AI) in building strong relationships and winning over customers. We discuss the potential benefits and risks of using AI, and provide practical guidance on how to leverage this technology to enhance your customer experience while preserving the human connection that is essential for long-term loyalty and growth.

Join us as we sit down with Delise Simmons, a culture expert and founder of the Culture Think Tank. Delise shares her insights on building high-performing organizational cultures, debunking the myth that culture is just about employee happiness. She provides practical advice for startups and small businesses on deliberately creating a culture that attracts top talent and drives business results. Delise also discusses the role of values, feedback, and autonomy in fostering a thriving workplace culture.

In this episode, Delise Simmons, a seasoned business leader and culture expert, joins the podcast to share her insights on how organizations can build and sustain a thriving company culture. Delise discusses the importance of aligning your company's values with specific behaviors, and provides practical tips on how to create an environment that empowers and engages employees. She also explores the connection between employee satisfaction and customer experience, and the role of leadership in shaping an organization's culture. This episode is a must-listen for any business owner or manager looking to strengthen their company culture and drive long-term success.

In the latest episode, we explore the nuances of today's tipping culture and whether it is truly helpful for businesses, employees, and customers. We dive into the historical context of tipping, how it has evolved over time, and the various perspectives to consider when setting tipping policies. Join us as we unpack the complexities of this controversial topic and provide insights on how to approach tipping in a way that enhances brand loyalty and the overall customer experience.