Novedades

In a world where authenticity reigns supreme, Ryan House reveals the importance of the "Who Economy"—why consumers prioritize the character of businesses over their product offerings. Dive deep into changing consumer behavioral trends and learn how entrepreneurs and executives can connect more meaningfully with their target audience. This episode is packed with insights that can transform your approach to marketing and customer engagement. Listen on Podbean: https://brainworkframework.podbean.com/ Connect with Ryan House: Company Website: https://dataspeaks.ai/ LinkedIn: https://...

Foreign Secretary Vikram Misri told a parliamentary panel on Monday that India’s latest conflict with Pakistan was entirely in the conventional domain and involved no “nuclear signalling” from the other side, The Centre’s decision to revoke the security clearance granted to Turkish-founded ground-handling firm Celebi Airport Services was taken following “inputs” received by the government , US President Donald Trump said his Monday phone call with Russian President Vladimir Putin "went very well," adding that Moscow and Kyiv "will immediately start negotiations" aimed at reaching ...

IBM just shook the tech world with a $150 billion investment into U.S. manufacturing and quantum computing—and I’m breaking down exactly what that means for founders, marketers, and business leaders who actually want to stay ahead of the curve. This isn’t just about faster computers. This is about building power—domestic power, tech power, and brand authority in a world where trust and innovation can’t be separated. 👩🏾‍💼 In today’s Daily Intelligence Brief, we cover: Why IBM’s $30B+ bet on quantum tech is a message, not just a move What this means for cross-border ...

今回のテーマは、「戦略の軸の作り方」。これがないままホームページをつくっても、どれだけ見た目が整っていても、ほぼ成果は出ません。たとえば「ターゲットを明確にしましょう」と言われて、いきなり理想のペルソナを妄想していませんか？それ、北海道に行くつもりが沖縄に着いてしまうくらい、ズレた設計になる危険があります。本エピソードでは、「誰を幸せにし、何をもって、どう幸せにするのか」という“戦略の軸”をどう作...

Wie du raus aus der Vergleichbarkeit kommst als Unternehmen / Agentur / Coach und Freelancer. "Wir vergleichen erstmal" "Wir schauen uns diverse Anbieter an..." Vergleichbarkeit bremst dein Business. Es kommen immer mehr Anbieter auf den Markt und du musst hervorstechen. Du darfst nicht direkt in eine bekannte Kategorie gepackt werden a la "Ah ein Webdesigner... ah eine Agentur" etc. Du musst in einer neuen Kategorie wahrgenommen werden, so dass du mit anderen nicht mehr vergleichbar bist. Im Podcast zeigt dir Matthias Niggehoff wie das geht und hat ein spannendes Beispiel dabei. ...

Tech entrepreneur Dave Asprey once found himself battling chronic fatigue, autoimmunity, and the threat of a stroke - all while climbing the Silicon Valley ladder at 300 pounds. Confronted with life-or-death stakes, he poured millions into biohacking his brain health, metabolism, diet, and sleep to reclaim his energy and sharpen his mindset. In this episode, Dave reveals the science-backed strategies behind fasting, longevity, and peak health that earned him the title “Father of Biohacking,” and that any entrepreneur can use to boost energy, productivity and mental clarity. In this episode...

In this episode of The Pulse Shift, we dive into the summer shifts that are transforming consumer behavior—from sunscreen misuse and changing haircare routines to the surprising resurgence of traditional summer drinks. Join Swagat Sarangi, Co-Founder of Smytten Pulse, and our marketing expert as they unpack insights from 25M+ real consumer behaviors. Discover how brands can better educate, innovate, and build deeper connections with their audiences during the hottest season of the year. Tune in for fresh, actionable insights that will help your brand stay ahead of the curve and win loyal ...

In questa serie di episodi cercheremo di commentare e di portare i nuovi trend di marketing e di comunicazione.Lo faremo in un modo un po’ disordinato e senza una programmazione fissa ma credo che gli argomenti saranno di estremo interesse.Grazie mille per l’attenzione!

On the DMI podcast, we're devoting the next 2 episodes to going deep into influencer marketing. First from the marketer's viewpoint and then from the creator's.In this first episode host ⁠Will Francis⁠ chats with ⁠Sarah Adam⁠, Head of Partnerships and Influencer Marketing at ⁠Wix⁠. Sarah shares a behind-the-scenes look at how Wix has navigated the branding challenge of launching its B2B solution, ⁠Wix Studio⁠, in a market that traditionally sees Wix as a consumer-first platform. From influencer strategy to performance metrics and the role of AI, Sarah offers an unique view into...

Inside: The retail secrets big brands don't want you to know + why Amazon PPC got 10x harder this week

On this episode Tanner sat down with Remington Rand, founder of Rand Properties and CEO of Propified. During their conversation they discussed how a chance encounter lead to Remington getting into Real Estate, a reminder to all agents to always do what's right for your clients, a great tip I had not heard before you should try on your next open house, an in depth conversation about a new company he has started called Propified and how it will help agents streamline the online listing process and finally an intriguing story about a shed a long way from the property that has a legit basement.

In this episode of The Humane Marketing Show, I’m joined by Jen Freeman to explore how your Human Design centers — both defined and open — reveal your natural marketing superpowers. We unpack what these centers are, how they shape the energy you radiate or absorb, and why knowing them helps you release the pressure to market like someone you’re not. Jen clears up common myths and shows how understanding your centers can gently guide you to choose marketing strategies and business models that feel authentic and easeful. If you’re a heart-centered entrepreneur or Changemaker ready to ...

In this episode, Greg Gibson and Nate Spees sit down with longtime collaborator and marketing leader Gleb Brichko, CMO of Harness, who shares his journey from a teenage HTML tinkerer to a demand-driven CMO at some of the fastest-growing tech companies.Gleb’s path has been shaped by a bias toward action, deep collaboration, and an unwavering belief that creativity should always be accountable to performance.You’ll hear what it’s really like to build brands inside high-growth startups, how to align with sales and engineering, and why internal consensus (not just clever creative) is the key...

Red Flags Brides Notice (and Boutique Owners Miss) 🚩In this episode of The Real Society Podcast, we’re diving into what Gen Z and Millennial brides are really thinking when they step into a bridal boutique — and the red flags that send them straight to the next option.From outdated social media and one-size-fits-all vibes, to pushy sales tactics and poor lighting (yes, really), we’re unpacking the subtle signals that are quietly costing boutiques bookings.We cover: 🚩 The red flags modern brides spot instantly 👀 What they're expecting before they even book ✨ How to create a ...

Espresso? Va bene macchiato, à la Tommy Cash, basta non sia decaffeinato - che per sopravvivere all'Eurovision, anche quest'anno, c'è voluta energia. Tanta. D'altronde, parliamo di un evento che moltiplica per trenta i dati di ascolto di Sanremo - e pure le nostre sinapsi, sovraeccitate dalle performance luminose e sonore. Ma la gradazione, almeno quella, resta la solita: un sorso alla volta, ci gustiamo un bel grappino per metabolizzare questo N-eurovision.

What do cowboy ethics, climate-conscious media, and the perfect chocolate chip cookie have in common? For John Osborn, it all comes back to purpose. In this episode, Sightly CEO Adam Katz sits down with John—Director at Ad Net Zero and longtime industry force—for a no-BS conversation about sustainability, values-driven leadership, and why the future of advertising depends on doing the right thing and doing it well. Together, Adam and John unpack: 💥 The “cowboy ethic” that fuels stronger partnerships 📊 Why carbon measurement is key to smarter media planning ⚖️ How to balance ...

Most women don’t need another strategy—they need a new standard. In this short and sharp Friday episode, I’m sharing the exact mindset shifts and micro-decisions that helped me raise my standards in 2025—and how that changed everything. From letting go of “I’m just busy” energy to standing firm in how I allow others to treat me, this is your gut-check moment to stop settling and start showing up as her.In This Episode:Why strategy won’t save you—but standards will3 personal examples of how I raised the bar in 2025A real-time situation where I chose respect over revenueThe ...

What is GB Energy, and how will it help power the UK’s transition to clean, secure energy?Dan McGrail (Interim CEO, GB Energy) joins us to explore what the new public energy company has been set up to do, why its presence in the North East matters, and how its investments could shape Scotland’s green future. Hit play to hear how GB Energy plans to unlock prosperity through clean power. Got a question for us? Send it here via text..If you’d like to know more about Prosper visit www.prosper.scot or find us on LinkedIn and X, just search for Prosper.

Es gibt Tage, da fühlt sich Unternehmertum an wie ein Marathon mit verbundenen Augen. Du gibst alles, läufst, strampelst, kämpfst – aber weißt nicht: bin ich noch auf dem richtigen Weg? In dieser Folge nehme ich dich mit in genau solche Momente. Ich spreche über Konstanz als unterschätzte Superkraft – und warum sie im Gastgewerbe, im Aufbau einer Marke und im Storytelling so entscheidend ist. Aber ich erzähle auch von den Gefahren: Denn wer nur stur durchzieht, ohne den Blick zu heben, verpasst manchmal die entscheidende Abbiegung. 👉 Was ist der rote Faden in deinem Business, der...