Episodios

  • #33 Who's fighting for independent dealers in Washington? with NIADA CEO Jeff Martin

    #33 Who's fighting for independent dealers in Washington? with NIADA CEO Jeff Martin
    May 30 2025
    When independent dealers are up against big-time regulation, who’s really got their back? In this episode, we sit down with Jeff Martin, CEO of NIADA, to talk about what the National Independent Automobile Dealers Association is doing behind the scenes in Washington to protect independent dealerships. If you're a dealer who's ever felt overwhelmed by compliance or unsure who’s fighting for your interests, you’ll want to tune in to hear how NIADA is helping to level the playing field, and why unity in this industry might just be its greatest power. 🔗 EPISODE LINKS: NIADA Convention Registration: https://goatforreal216.com/niada Find your local IADA chapter and join now: niada.com 🏆 THANKS TO OUR SPONSOR: Sky Blue: Affordable Credit Repair: https://goatforreal216.com/skyblue ⏱️ CHAPTERS 00:00 Intro 01:00 Meet Jeff Martin – NIADA CEO 03:30 Why NIADA Matters to Independent Dealers 05:00 The Fight in Washington: Advocacy Explained 08:00 Real Stories of Dealers and Compliance Challenges 12:30 AI in the Auto Industry: What’s Coming 17:00 Behind the Scenes: What a CEO Really Does 22:00 NIADA’s 5-Year Vision ➡️ GO TO EPISODE #34 FOR PART 2 OF THIS INTERVIEW https://goatforreal216.com/yt34 🔗 More About Our Guest Jeff Martin is the CEO of the NIADA, with over two decades of experience advocating for independent dealers across the country. He previously led the Texas Independent Auto Dealers Association and now serves thousands of members nationwide through legislative action, compliance support, and education. 📍 Learn more: https://www.niada.com WORK WITH US ☎️ Contact us about Social Media Training and Coaching: https://goatforreal216.com/contact 📲 Follow our GOATFORREALMEDIA channels ► Subscribe for more interviews: https://goatforreal216.com/apple ► Follow us on Instagram: https://instagram.com/goatforrealmedia ► Follow us on Tiktok: https://instagram.com/goatforrealmedia 📲 Follow the GOAT ► Follow @goatforreal216 on TikTok for real-deal dealership content: https://tiktok.com/@goatforreal216 ► Follow on Instagram: https://instagram.com/goatforreal216 📲 Follow INA ► Follow on Instagram: https://instagram.com/autosocialgal ► Follow on Tiktok: https://instagram.com/autosocialgal 💬 What did you think of this episode? Drop your thoughts in the comments! 👍 Like this video if you learned something new 🔔 Subscribe & turn on notifications for weekly insights into the auto industry and entrepreneurship #NIADA #UsedCarDealer #AutoIndustry #DealershipLife #IndependentDealer #JeffMartin #CarSales #Compliance #AutoBusiness #DealerTalk #AIinAuto #CarDealerConference #GoatForReal #PodcastInterview
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    30 m
  • Can Social Media SAVE the Car Industry? with Robin Wilson from Social Grenade

    Can Social Media SAVE the Car Industry? with Robin Wilson from Social Grenade
    May 23 2025
    What happens when a social media pro dives headfirst into the fast-paced world of car sales? In this lively and insightful episode, Robin Wilson — CEO of Social Grenade and veteran of the automotive and digital marketing industries — reveals how she’s reshaping how dealerships connect with customers online. Robin shares the story behind her viral MySpace beginnings, the creation of a social media tool built just for auto sales pros, and why understanding generational differences is key to success. You’ll hear her hot takes on training stubborn sales teams, building consistency, and why authenticity beats perfection in video marketing every time. Tune in for: 👉 Why mastering Facebook still matters 👉 How to train like a coach, not a boss 👉 What it really takes to stand out in your feed 👉 And how thinking like an intrapreneur can change your sales game With humor, heart, and real-world strategies, this episode is a must-listen for anyone selling in the digital age. 🔗 EPISODE LINKS 👉 Follow Robin Wilson on Instagram at https://instagram.com/socialgrenadeapp 🐐 BRING THE GOAT TO YOUR DEALERSHIP Social Media training for car sales consultants. We'll travel to your store! Increase your presence, and sell more cars! https://www.goatforreal216.com/contact #goatforreal216 #carsales #socialmediamarketing Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/tatami/tell-them License code: O4ADPEY331HETEMN
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    56 m
  • Lessons from a Car Business Survivor w/ Chris Haus

    Lessons from a Car Business Survivor w/ Chris Haus
    May 16 2025
    In this no-BS episode of the Everyone Hates Car Salesman Podcast, I sit down with Chris Haus, owner of Haus Auto Group in Canfield, Ohio — and one of the sharpest independent dealers in the game. We dive into: Why private vehicle acquisition beats the auction game How overanalyzing data can kill your gut instincts The real reason the best car dealers never stop evolving Whether AI will actually replace car salespeople Why Chris says the most valuable dinner is one with family — no phones, no distractions If you're in the car business, this episode might change how you look at acquisition, leadership, and what truly matters. Whether you're an aspiring dealer or a seasoned vet, don’t miss this one. hausautogroup.com #carbusiness #dealershiplife #autosales #entrepreneurship #podcast #leadership #AI #automotiveindustry
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    27 m
  • Car Business Grind: Legacy, Tech & Real Talk with Chris Haus

    Car Business Grind: Legacy, Tech & Real Talk with Chris Haus
    May 1 2025
    In this episode of Everyone Hates Car Salesman, Shawn Payne (aka GoatForReal216) sits down with long-time friend and third-generation dealer Chris Haus of Haus Auto Group. From washing cars as a teen to running one of the hardest-working independent lots in Canfield, Chris shares what it takes to thrive in a business where overhead, tech, and talent challenges never stop coming. You’ll hear real stories about legacy, work ethic, AI in the showroom, and how Chris’s 12-year-old son is already the face of their dealership. It’s raw, relatable, and full of insights for car people who live and breathe the grind. https://youtu.be/6W6HaQ6IvW8
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    24 m
  • The Everyone Hates Car Salesmen Podcast - Finding Your People & Owning Your Power w/Ina Coveney

    The Everyone Hates Car Salesmen Podcast - Finding Your People & Owning Your Power w/Ina Coveney
    Apr 17 2025
    In this powerful and wide-ranging episode of Everyone Hates Car Salesmen, host GoatForReal216 (aka Shawn) sits down with the one and only Ina Coveney — entrepreneur, content queen, and founder of Auto Social Consulting. What starts as a conversation about social media quickly evolves into a deep dive on identity, imposter syndrome, gender dynamics in business, the beauty (and brutality) of growing up, and why both men and women need space to be real in the automotive industry and beyond. Topics Covered: Advice for young women entering social media or marketing careers Why most people quit posting before they find their audience How men and women experience confidence, trauma, and feedback differently The real reason content creation gets stuck at the editing stage Why building the right team is everything at the dealership level Ina’s bold take on leaving corporate life — and never going back It’s vulnerable, it’s funny, it’s raw — and it just might be the conversation your dealership needs to hear. Whether you're a GM, a salesperson, a social media manager, or just someone with a phone and a vision, this episode will give you clarity, confidence, and a few laughs along the way. Subscribe, share, or stream it from your dealership’s break room — we won’t judge. If you'd like to learn more about Ina, click the link below! Ina Coveney Website @autosocialgal on Socials
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    38 m
  • The Everyone Hates Car Salesmen Podcast w/Ina Coveney Part 2

    The Everyone Hates Car Salesmen Podcast w/Ina Coveney Part 2
    Apr 4 2025
    In this powerful episode of Everyone Hates Car Salesman, I sit down with the one and only Ina Coveney to talk about two things that matter deeply to both of us: Women in Automotive and the Hispanic Community. We dive into why the future of the car business may hinge on more diversity at the dealership — not just because it’s the right thing to do, but because it’s good business. Ina shares her unique perspective on how female leadership, detail-oriented thinking, and a lack of ego could revolutionize how cars are sold. And I share why I’d staff an entire dealership with women if I could. We also break down: What dealerships are still getting wrong about social media Why representation matters on the showroom floor How a small Texas dealership is crushing it on social by just showing up The myth that social media is “too expensive” for small stores Whether you’re a dealer, salesperson, or just someone who believes the industry needs to evolve — this one’s for you. 👊 📲 Follow Ina: @autosocialgal 💼 Learn more about Auto Social Consulting: https://autosocialconsulting.com/ 🎧 Subscribe to the podcast for more real, unfiltered car biz talk.
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    20 m
  • The Everyone Hates Car Salesmen Podcast w/Ina Coveney Part 2

    The Everyone Hates Car Salesmen Podcast w/Ina Coveney Part 2
    Apr 4 2025
    In this powerful episode of Everyone Hates Car Salesman, I sit down with the one and only Ina Coveney to talk about two things that matter deeply to both of us: Women in Automotive and the Hispanic Community. We dive into why the future of the car business may hinge on more diversity at the dealership — not just because it’s the right thing to do, but because it’s good business. Ina shares her unique perspective on how female leadership, detail-oriented thinking, and a lack of ego could revolutionize how cars are sold. And I share why I’d staff an entire dealership with women if I could. We also break down: What dealerships are still getting wrong about social media Why representation matters on the showroom floor How a small Texas dealership is crushing it on social by just showing up The myth that social media is “too expensive” for small stores Whether you’re a dealer, salesperson, or just someone who believes the industry needs to evolve — this one’s for you. 👊 📲 Follow Ina: @autosocialgal 💼 Learn more about Auto Social Consulting: https://autosocialconsulting.com/ 🎧 Subscribe to the podcast for more real, unfiltered car biz talk.
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    20 m
  • The Everyone Hates Car Salesmen Podcast W/Guest Ina Coveney Part 1

    The Everyone Hates Car Salesmen Podcast W/Guest Ina Coveney Part 1
    Mar 26 2025
    From Corporate to Car Biz: Ina Coveney's Wild Ride into Automotive & Digital Influence Description: In this episode of Everyone Hates Car Salesman, host Sean (aka @GoatForReal216) sits down with Ina Coveney — digital marketing expert, social media strategist, and recent powerhouse addition to the automotive industry. Ina shares her journey from corporate tech life to becoming a go-to authority in the online coaching world and how a chance DM led her into the car business. They dive deep into the misconceptions car dealers have about social media, why digital presence is the new showroom floor, and how long-term content strategy beats short-term ad blasts every time. With laughs, insights, and real talk about life, hustle, and shifting careers, this episode is a must-listen for anyone trying to win in the modern dealership game. Sponsored by: CreditCaptain - Ready to transform your credit using cutting-edge technology? Credit Captain leverages powerful AI to effortlessly repair your credit, boost your score, and fast-track your financial goals. Our innovative system handles the complexity, leaving you free to enjoy life's moments." Host: "Don't let bad credit hold you back. Let Credit Captain's smart AI technology navigate you to brighter financial horizons. Visit CreditCaptain.com today and start your journey to smarter, better credit." Ai Powered Credit Repair 📲 Like, share, and subscribe wherever you get your podcasts. Even if it means putting it on a Post-it in a public bathroom — get the word out!
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    27 m
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