Did you like this episode? Dislike it?

🧠 Law firm marketing is evolving fast—and most firms are falling behind. Eddie and John break down Spotlight Branding’s 2025 Legal Marketing Trends Report, pulling insights from over 15,000 lawyers to spotlight what’s working, what’s not, and what’s flat-out missing. From lead nurturing to AI, from social proof to the #1 marketing mistake firms keep making, this episode is your shortcut to smarter strategy.

📌 Key Takeaways:

• 75% of firms have no real marketing plan—and it shows.
• Networking still delivers the highest ROI (but most lawyers skip it).
• Content, lead nurturing, and AI are reshaping how top firms grow.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

🚨 Most law firms are stuck in a dangerous loop—spending too little on marketing and wondering why they're not growing. In this episode, Eddie and John break down the true cost of underinvestment, explain why $1,000 a month won’t cut it, and offer a clear roadmap for small firm owners ready to level up. Whether you've been burned by bad agencies or you're just unsure what to budget, this conversation pulls no punches and delivers clarity.

📌 Key Takeaways:

• Spending too little on marketing can sabotage your firm’s growth—even if you’re doing “something.”
• A realistic marketing budget should reflect your revenue, goals, and local competition.
• You can’t generate and nurture leads well on a shoestring—stop treating marketing like an afterthought.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

📣 Tired of pouring money into ads that don’t deliver? In this episode, Eddie and John break down how small firm lawyers can grow their brand—and client base—through smart, intentional networking. From referral sources to podcast guest spots, learn how to turn relationships into visibility without opening your wallet.

📌 Key Takeaways

• Staying top-of-mind with your network beats any marketing gimmick.
• Podcasts, webinars, and emails can expand your reach fast—and free.
• Treat new contacts like gold by building value, not just visibility.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

😰 What keeps solo and small law firm owners up at night? It’s not just about getting more clients—it’s about getting the right ones, staying profitable, and charging what your work is actually worth. Eddie and John unpack the real concerns from this year’s data, from inconsistent revenue to underpricing and marketing misconceptions, and share what successful firms are doing differently to gain stability.

📌 Key Takeaways

• Many firms are busy—but still not profitable because they undercharge or attract the wrong clients.
• Profitability isn’t just marketing; it’s positioning yourself as the expert.
• Charging more isn’t greedy—it’s how you serve with confidence and sustainability.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

💥 Law firm marketing is more broken than most attorneys realize—and it’s not even their fault. Eddie and John break down the big disconnect between what firms think they should be doing and what actually works. From SEO to AI to VAs to social media, this episode reveals how trying everything means mastering nothing—and why this scattered approach keeps firms stuck, burned out, and invisible.

📌 Key Takeaways

• Most firms spread themselves thin across too many tactics without clear strategy.
• The real problem isn’t effort—it’s distraction and misdirection.
• Fixing the disconnect means doing less, but doing it with purpose.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

🚨 Most law firm owners think conversions are about one magic ad or a killer landing page. But here’s the truth: that’s a myth. In this eye-opening episode, Mike and Eddie unpack why “conversion” isn’t a single event but a series of intentional steps — from your first impression to your follow-up game. Whether you’re obsessing over traffic or stuck in the social media spin cycle, this episode breaks down how to finally turn clicks into actual clients.

📌 Key Takeaways:

• One-click conversions are a fantasy — real success comes from multi-step engagement.
• Why every law firm needs a clear next step (not just a “call now” button).
• How to fix the “funnel” mindset most attorneys get wrong.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

🧠 Most law firms don’t get referrals because they’re not bad—they’re just forgettable. In this episode, Eddie and Mike break down why staying visible through consistent, low-pressure marketing (like newsletters and community sponsorships) keeps your firm on people’s radar. Whether they open your emails or just see your name at a 5K, repetition builds recall—and recall builds referrals. If you’ve ever wondered why past clients go elsewhere, this is your answer.

📌 Key Takeaways:

• People forget law firms fast—unless you give them reasons to remember you.
• Consistent exposure matters more than flashy one-time impressions.
• Simple tactics like newsletters and event sponsorships can drive long-term growth.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

Did you like this episode? Dislike it?

😱 Worried every time someone unsubscribes, unfollows, or ghosts your law firm? Eddie and Mike are here to tell you that’s actually a win. In this episode, they explain why losing leads isn’t a red flag—it’s your funnel doing its job. When the wrong people opt out, it clears the way for the right clients to step in. If you're still chasing everybody, this is the mindset shift your firm needs.

📌 Key Takeaways:

• Lead loss is a natural (and necessary) part of your marketing funnel.
• Not every follower or inquiry is a good fit for your firm.
• Filtering out the wrong leads saves time, energy, and money.

👉 8 Ways to Get Clients FAST

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok