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The Pulse Of Marketing

The Pulse Of Marketing

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At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.

Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.

Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.

With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your marketing transformation begins.

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Episodios
  • Why 2025 Is the Best Year to Start a Business

    Why 2025 Is the Best Year to Start a Business
    Jun 16 2025
    In this week’s Marketing Monday episode of The Pulse of Marketing, we dive into the truth behind the question: Why 2025 Is the Best Year to Start a Business, and what it means for aspiring entrepreneurs, side hustlers, and anyone sitting on a powerful idea.2025 isn’t just another year; it’s the turning point. Whether you're launching your brand, scaling a service, or turning your skills into income, this is your moment. Why 2025 Is the Best Year to Start a Business breaks down the real-world tools, strategies, and mindset shifts that make starting in today’s market not only possible but powerful.From overcoming startup myths to using AI and automation to grow on a budget, you’ll walk away with clarity, confidence, and a clear action plan.⏱️ Timestamps:0:00 – Intro 3:29 – Why 2025 Is the Best Year to Start a Business 4:25 – How to Launch Smarter, Not Richer 8:26 – How to Bypass the Gatekeepers of the Past 15:35 – How to Learn More Than a Degree Ever Could (for Less) 21:40 – How to Market Like a Pro on a Tiny Budget 26:01 – How to Catch the Wave of AI, Automation, and Access 35:20 – How to Move from Idea to Income in 2025🎯 This episode is for you if:You're tired of waiting for the “perfect time”You want to start a business on a budget.You’re ready to turn AI into your personal team.You need a strategy that fits your lifestyle, not a textbook.You’ve got a vision, but need the structure💥 Don't just dream it—launch it. Subscribe, like, comment, and share this episode with someone ready to move from stuck to scaling.🎧 Tune in every Monday for more real, relatable, and results-driven marketing insights.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our Total Business Access Boot Camp, a 6-month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/aTZgc5Gc.Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your ...
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    40 m
  • Marketing vs Selling: Why Most People Get It Wrong

    Marketing vs Selling: Why Most People Get It Wrong
    Jun 2 2025
    📺 Welcome to Episode 22 of The Pulse of Marketing, “Marketing vs Selling: Why Most People Get It Wrong,” where Coach LJ breaks down what separates marketing from selling and why understanding this truth could radically transform your brand’s results.Suppose you've ever wondered why your audience isn’t converting or why your campaigns fall flat even when your product is excellent. In that case, this episode reveals the emotional core, strategic nuance, and timing difference between marketing and selling.This isn’t about picking sides—it’s about knowing how they complement each other.💡 What You Will Learn in Episode 22 | Marketing vs Selling: Why Most People Get It Wrong About:The one overlooked distinction between marketing and selling that most entrepreneurs missWhy marketing sets the stage and selling closes the curtainHow to align your content, messaging, and CTA strategy for real resultsWhat happens when your brand’s marketing feels like something (and why that drives sales)The secret behind emotional resonance and how to create movements, not just transactions🔁 Whether you're just starting or scaling your business, this episode will help you build systems that work together, not against each other.Timestamps: 0:00 – Intro 1:54 – Marketing vs. Selling: The Key Difference No One Talks About 3:55 – Understanding Marketing: Setting the Stage for Success 9:10 – Selling – The Art of Closing the Deal 16:28 – How Marketing and Selling Work Seamlessly 22:58 – What Happens When Marketing and Selling Work Hand-in-Hand? 28:10 – The Emotional Core of It All 34:38 – The Big Takeaways 38:32 – My Final Thought 39:09 – Your Next Steps🧠 Final Thought:Marketing isn't just about reach. Selling isn't just about closing. When they work together with clarity, purpose, and emotional intent, you don't just attract customers, you also build lasting relationships and create loyal followers.👇🏾Drop your biggest takeaway in the comments and let us know: Which part of your strategy needs more focus—marketing or selling?Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I also receive a reward. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to ...
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    41 m
  • How to Grow a Business Without Outside Funding

    How to Grow a Business Without Outside Funding
    May 19 2025
    Welcome to Episode 21 of The Pulse of Marketing! In today’s Marketing Monday, we explore one of the most crucial mindset shifts for entrepreneurs: How to Grow a Business Without Outside Funding.Too many entrepreneurs believe money solves everything, but what if the real power move is understanding how to market? In this episode, Coach LJ unpacks why marketing, not funding, is the key to traction, transformation, and long-term sustainability for your startup or small business. Whether you’re just starting or trying to scale without loans, this episode is your roadmap.If you’re ready to stop chasing capital and start building clarity, confidence, and consistent cash flow, this one’s for you: How to Grow a Business Without Outside Funding.🎯 What You Will Learn in This Episode: ✅ The dangerous myth of “Funding First” thinking ✅ How to build a brand that attracts customers before capital ✅ Practical steps to master low-cost marketing on a tight budget ✅ Why marketing is your foundation—not just a tool ✅ How to align your business model and brand with your lifestyle ✅ Proven methods to monetize what you know—without a loan ✅ How to shift from burnout to boldness through strategy⏱ TIMESTAMPS:0:00 – Intro2:18 – Funding vs. Marketing: Why Understanding Marketing Is the Real Startup Power Move3:18 – How to Avoid the Trap of ‘Funding First’ Thinking7:46 – How to Build a Brand That Attracts Customers and Capital16:52 – How to Use Low-Cost Marketing That Works27:59 – Building a Business Model That Makes You Money Without Loans33:46 – Is Your Marketing Aligned With the Life You Want to Build?🗣 Let’s Talk:Which mindset do you think you've been operating from—Funding First or Marketing First? Drop your answer in the comments. 👇🏾 Let’s grow together.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into a Sustainable and Scalable Business to help you get unstuck, learn new strategies, and implement them to succeed in your business.Join the waitlist HERE: 👉🏾 https://638jfzu9kvx.typeform.com/to/L4vYx3kRHey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. You can learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become a Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketingApple: https://podcasts.apple.com/us/podcast/the-pulse-of-marketing/id1785565596Spotify: https://open.spotify.com/show/17EMw4hcMCuVYdHcF887N6?si=9fe8976d495c46e4Amazon: https://music.amazon.com/podcasts/7e329e11-4142-4504-8173-77b5091c06b5/the-pulse-of-marketing Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessment· Book: Check out Enough Already: Overcoming the Stigmas of Alopecia HERE 👉🏾 https://www.amazon.com/Enough-Already-Overcoming-Stigmas-Alopecia-ebook/dp/B07H8X9Y9G/ref=sr_1_1?crid=3MG8OQ2KUADR4&keywords=sizakele+chaplin&qid=1674835036&sprefix=sizakele+chaplin%2Caps%2C63&sr=8-1Connect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative ...
    Más Menos
    44 m
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