At 12 years old Brad Sattin wrote a neighborhood newspaper to 'TELL STORIES' about his friends. He knew what he wanted to do for a career and for his passion. He wanted to uncover and tell stories that would be "fair and accurate". His began to "do" what "Most People Don't" and started looking at the stories from the lens of where everyone else was "not looking".

As he grew up, he would focus his passion toward building his career, including an internship with Dan Rather and even toward winning 4 Emmy Awards.

Brad, after a 30-year career as a reporter/news anchor, now partners at Focus Media Services. His story narrates the rigorous path of a TV journalist, filled with long hours, self-doubt, and the real-life impact of experiences covering both heartwarming and tragic stories. Through personal reflections and anecdotes, including on-air blunders, failed job transitions, and running marathons, Brad sheds light on the power of authenticity, kindness, and resilience.

Key lessons include overcoming fears, the significance of persistence and improvement, and appreciating one's own achievements in real-time. The script serves as a testament to the journey of personal and professional growth by embracing authenticity in storytelling and the positive impact of small gestures in interactions.

More about Focus Media Services here:

https://focusmediaservices.com/

More about Most People Don't here:

https://mostpeopledont.com

Meg Fasy is back and honored to have her as my first "repeat" guest in 150+ episodes. Not only is she a friend, but a massive resource in the Sponsorship/Meeting & Events space. She has earned and learned a perspective that is valuable to anyone that might ever attend a conference and wants to "stand out".

This podcast, recorded at the IMEX America conference in Las Vegas, shares answers by Meg on questions like, "among thousands, how do you differentiate yourself" and "how do you become memorable"?

She shares a few best practices for making MEANINGFUL CONNECTINS by offering value and authentic conversations.

Key topics include the importance of relationship-building over one-time interactions, personalized sponsorship strategies, and unique offerings for event planners.

Meg emphasizes providing value through actions like main-taining client relationships, offering quiet places at events, and focusing on sustainability. She shares insights from her experience in sales and sponsorship, promoting a customized approach to client engagement.

The conversation also highlights the camaraderie and support within the small business community and discusses the competitive nature of larger industries like hotels. Meg encourages listeners to consider their marketing objectives and use storytelling to create memorable experiences in professional interactions. More about Meg Fasy:

Meg Fasy is well known in the events industry, with a diverse career that spans hospitality, convention and visitors’ bureaus, industry associations, event technology, and strategic partnerships.

As the founder of FazeFWD, a sponsorship management company, Meg is dedicated to enhancing the dialogue between event organizers and brand partners to boost attendee engagement. Her expertise includes:

· Create Robust Prospectuses that offer value and build revenue

· Drive strategic initiatives

· Design immersive experiences for Live events

Her commitment to innovation in the events industry continues to make a significant impact on how sponsorships are approached and executed.

https://fazefwd.com

meg@fazefwd.com

Listen to more podcast episodes at:

https://bartaberkey.com/podcast

For speaking inquires or to have Bart conduct live podcast interviews at your next event: bart@mostpeopledont.com

Imagine being the General Manager for one of the BEST private clubs in the entire country and refusing to be nominated for an award (that you truly deserve!).

“I don’t need it.”

Below are THE TOP 3 things that I learned yesterday about LEADERSHIP from Fred Fung, the General Manager of the Bonita Bay Club in Florida during my visit and training/keynote presentation with his team.

1.YOU NOT ME

Not “my way”, but “our way”.

Carry someone else ahead of you across the finish line.

Authentically put others AHEAD of YOURSELF.

My friend Fred shared this quote by Harry S. Truman that he lives by and that has changed the trajectory of his entire career.

"It's amazing what you can accomplish when you don't care who gets credit".

It is not about him. Its not about his needs. He is able to use an approach that I talk about for leaders called “ERASE YOU”. At work, he puts his employees needs ahead of his own. He puts the member’s needs ahead of his own. He removes obstacles and barriers to enable others to succeed. He doesn’t need to be in the photo. He would rather be “anonymous” in his contributions.

Perhaps you’ve seen the video of the marathon runner who stops short of the finish line to help another runner who can barely stand. This gentleman carries the weak runner ahead of him, so that the other person can finish ahead of himself. Literally putting “others ahead of yourself.”.

2. CARE DEEPLY

“Nobody cares how much you know until they know how much you care”- Theodore Roosevelt

CARE ABOUT As part of his role, he is often required to make massive decisions within minutes. The influencers for those decisions always remains most heavy for OTHERS.

After conducting a KEYNOTE/TRAINING SESSION for his team, I began to understand even more the impact of his approach.

“This is the BEST job I’ve ever had. I’ve been here for 20+ years, and everyday I’m able and encouraged to learn more, to challenge myself, and even do more.”

Fred celebrates his team. Knows every employee by name and is careful to inject something personal about them when he introduces me. “Hugh is responsible for 140 golf instructors”. “Jean has been here for years, always works with a smile, and is so good at making salads that there is one named after him on the menu.” “Robert loves teaching new servers how to do their jobs better, and he won a car years ago by making a half-court shot at a competition.”

3. YOU NEED TO LISTEN TO THE PODCAST NOW FOR TIP #3

More about: FREDERICK FUNG, CEO and General Manager, Bonita Bay Club

Fred started with Bonita Bay Club in 2010, departed in 2017, and re-joined in 2019. In the interim, Fred was the General Manager and Chief Operating Officer of Charlotte Country Club, a Top 10 ranked Platinum Club of America and a Top 50 ranked Platinum Club of the World. With 35 years of hospitality leadership experience, Fred spent twenty years of his career in the luxury hotel sector, highlighted by a 7-year tenure with Mandarin Oriental Hotel Group, opening their triple (hotel, restaurant, and spa) 5-Star property in Miami.

In 2007, he transitioned to private club management with Turnberry Isle, Fisher Island, and joined Bonita Bay Club immediately following its turnover from developer to member owned.

Bonita Bay Club is Florida’s largest member-owned private club golf facility. As Chief Executive Officer, Fred is responsible for the operational and strategic oversight of two campuses, five golf courses, 16 tennis courts, 15 pickleball courts, a 60,000 square foot Lifestyle Center, six restaurants, croquet, bocce, a resort style pool, and serving 4000 Members and 600 staff.

https://bonitabayclub.net

More podcasts available at https://bartaberkey.com/podcast

To contact Bart for SPEAKING OR TRAINING ENGAGEMENTS; bart@mostpeopledont.com