Showing titles in Creativity & Genius

Após realizar um grande estudo sobre várias personalidades fascinantes e bem-sucedidas–entre políticos, estrategistas, artistas, cientistas e inventores–Robert Greene percebeu que todas essas pessoas, independentemente de sua área, da cultura ou do momento histórico a que pertenciam, seguiram um padrão similar em suas conquistas. E concluiu que o caminho para a maestria pode ser percorrido por qualquer um de nós.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

From the first tickle of curiosity to an unexpected shift in how we perceive the world, there isn’t a person who hasn’t experienced wonder, and yet the why and how of this profoundly beneficial emotion is only just beginning to be scientifically examined. This inspiring book from thought leader Monica Parker explores the power of wonder to transform the way we learn, develop new ideas, drive social change, and ultimately become better humans.

Millions of listeners have embraced art teacher Betty Edwards' Drawing on the Right Side of the Brain, from art students and teachers to established artists, corporate trainers, and more - all discovering a bold new way of drawing and problem-solving based on what we see, not what we think we see. In this highly anticipated follow-up, Edwards illuminates another piece of the creativity puzzle, revealing the role our dominant eye plays in how we perceive, create, and are seen by those around us.

In The Trip to Echo Spring, Olivia Laing examines the link between creativity and alcohol through the work and lives of six of America's finest writers: F. Scott Fitzgerald, Ernest Hemingway, Tennessee Williams, John Berryman, John Cheever, and Raymond Carver. All six of these men were alcoholics, and the subject of drinking surfaces in some of their finest work, from Cat on a Hot Tin Roof to A Moveable Feast.

Based on the authors' wildly popular Huffington Post article "18 Things That Creative People Do Differently" (which generated five million views and 500,000 Facebook shares in one week), this well-researched and engaging audiobook uncovers what we know about creativity, and what anyone can do to enhance this essential aspect of their lives and work.

The creative mode in your brain is like a butterfly. It's beautiful and erratic, hard to catch, and highly valued as a result. If you want to capture it, you need a net. Enter the executive mode, the task-oriented network in your brain that helps you tie your shoes, run a meeting, or pitch a client. To succeed, you need both modes to work together - your inner butterfly to be active and free, but your inner net to be ready to spring at the right time and create that "aha!" moment. But is there any way to trigger these insights, beyond dumb luck?

Making art—giving form to the images that arise in our mind's eye, our dreams, and our everyday lives—is a form of spiritual practice through which knowledge of ourselves can ripen into wisdom. This book offers encouragement for everyone to explore art making in this spirit of self-discovery—plus practical instructions on material, methods, and activities.

In the vein of Neil Strauss’ The Game and Joshua Foer’s Moonwalking with Einstein comes the fascinating story of one man’s colorful, mysterious, and personal journey into the world of magic and his unlikely invitation into an underground secret society of revolutionary magicians from around the world.

Insights—like Darwin's understanding of the way evolution actually works, and Watson and Crick's breakthrough discoveries about the structure of DNA-can change the world. We also need insights into the everyday things that frustrate and confuse us so that we can more effectively solve problems and get things done. Yet we know very little about when, why, or how insights are formed—or what blocks them. In Seeing What Others Don't, renowned cognitive psychologist Gary Klein unravels the mystery.

This audiobook is for highly sensitive people who have felt out of place in the modern world. It provides a narrative that describes how they fit into a lineage of creatives throughout history. Jacob Nordby offers a bold new definition of success in the modern era. "The only success now is living and creating a work-of-art life: unique, rich with meaning, naked of anything we don't care about, and ruthless about carving out something absolutely real from a world that has gorged itself on fakeness and become critically ill from it."

With her trademark humor, enthusiasm, and no-nonsense guidance, Pam Grout, the number-one New York Times best-selling author of E-Squared, invites you on a yearlong "apprenticeship" to recognize and unleash your innate creativity. Making art does not necessarily mean painting a gallery-worthy still life or belting out a Grammy-winning song. It simply means finding a way to give your inner muse a voice in this world.

At a time when we are all confronted by not one, but many crossroads in our modern lives - identity, technology, trust, politics, and a global pandemic - celebrated mythologist and wilderness guide Martin Shaw delivers Smoke Hole: three metaphors to help us understand our world, one that is assailed by the seductive promises of social media and shadowed by a health crisis that has brought loneliness and isolation to an all-time high.

In The Daemon: A Guide to Your Extraordinary Secret Self, Anthony Peake proposes that people consist of not one but two separate consciousnesses - everyday consciousness and that of The Daemon, a higher being that seems to possess knowledge of future events. Drawing upon phenomena such as déjà vu and near-death experiences, he explores the ways that our Daemon breaks through into our consciousness and can subconsciously impact upon our decisions.

The national best seller that defines a new economic class and shows how it is key to the future of our cities. The Rise of the Creative Class gives us a provocative new way to think about why we live as we do today - and where we might be headed. Weaving storytelling with masses of new and updated research, Richard Florida traces the fundamental theme that runs through a host of seemingly unrelated changes in American society: the growing role of creativity in our economy.

We have been spoon-fed the notion that creativity is the province of genius - of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not geniuses, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen Gannett shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

Ever since the Beatles’ British Invasion, numerous rock bands and singers have created albums that still have many fans’ love and devotion today. Was it raw talent, or was there something below the surface that transformed these dreamers into Hollywood legends? Icons of Rock invites music lovers to discover the truth behind their favorite artists and how they created the best songs of all time. Investigating the psychology and chemistry behind artistic inspiration, you will find how much an unconscious influence can change not only one person’s life, but the entire world.

Literature is a technology like any other. And the writers we revere - from Homer, Shakespeare, Austen, and others - each made a unique technical breakthrough that can be viewed as both a narrative and neuroscientific advancement. Literature’s great invention was to address problems we could not solve: not how to start a fire or build a boat, but how to live and love; how to maintain courage in the face of death; how to account for the fact that we exist at all.

It is one of the enduring enigmas of the human experience: many of our most iconic, creative endeavors - from Nobel Prize-winning discoveries to entrepreneurial inventions and works in the arts - are not achievements but conversions, corrections after failed attempts. The gift of failure is a riddle. Like the number zero, it will always be both a void and the start of infinite possibility. The Rise - a soulful celebration of the determination and courage of the human spirit - makes the case that many of our greatest triumphs come from understanding the importance of this mystery.

In Mind in Motion, psychologist Barbara Tversky shows that spatial cognition isn't just a peripheral aspect of thought, but its very foundation, enabling us to draw meaning from our bodies and their actions in the world. Our actions in real space get turned into mental actions on thought, often spouting spontaneously from our bodies as gestures. Spatial thinking underlies creating and using maps, assembling furniture, devising football strategies, designing airports, understanding the flow of people, traffic, water, and ideas.