Episodios

  • Redefining Childcare with Oliver’s Nannies: A Franchise with Heart and Strategy
    May 25 2025

    In this episode, franchise consultant Laura Blackmore interviews Sarah Giampiccolo, Director of Franchise Development at Oliver’s Nannies. They discuss how this mission-driven brand is transforming the childcare space through flexible, high-quality solutions—and how you can be part of that vision as a franchisee.

    Sarah shares insights into the franchise model, W-2 nanny staffing, ideal owner profiles, support systems, and growth strategy. Whether you're a parent, professional, or investor, this episode will help you understand what makes Oliver’s Nannies a standout opportunity.


    Highlights include:

    • What sets Oliver’s Nannies apart in the childcare industry

    • How the franchise supports owners in hiring, training, and marketing

    • Investment range and scalability

    • Who the business is best suited for

      • Why demand for childcare services is stronger than ever


      Learn more or connect with Laura: [Insert link]
      Follow us for more insights on franchise ownership and purpose-driven business opportunities.

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    31 m
  • Episode 8 - Home Helpers Home Care
    May 23 2025

    SummaryIn this episode of Franchise Focus, Laura Blackmore interviews Clay McKee, Vice President of Franchise Development at Home Helpers. They discuss the unique position of Home Helpers in the home care industry, the importance of marketing strategies, and the qualities that make a successful franchise owner. Clay shares insights on the investment and onboarding process for franchisees, the support and training provided, and the growing demand for in-home care services. The conversation also touches on recruitment strategies and building referral networks for growth, as well as success stories and future opportunities in the franchise space.Takeaways• Home Helpers has over 360 franchises nationwide, making it a leader in home care.• The company has been ranked as the number one non-medical senior care company for five years.• Marketing in home care relies heavily on building relationships with healthcare professionals.• The CARE4 program aims to reduce hospital readmission rates through comprehensive home care.• Successful franchise owners need to be financially stable and committed to the business.• The investment for a Home Helpers franchise is around $130,000, including a $50,000 franchise fee.• Home Helpers expands its services beyond senior care to include new mothers and recuperative care clients.• The demand for in-home care is growing due to the aging population and preference for aging in place.• Veterans are a key focus for Home Helpers, with initiatives to support both clients and franchise owners.


    #homehelpers #Homehelpershomecare #seniorhealth #seniorcare #franchiseowners #homecarebusiness #ClayMcKee #franchiseownership

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    31 m
  • Episode 7 - Celebree Schools - Leader in Childhood Education
    May 11 2025

    SummaryIn this conversation, Laura Blackmore interviews Mike Carahaly, the Director of Franchise Sales at Celebree Schools, discussing the unique aspects of the Celebree franchise model, the importance of early childhood education, and the support provided to franchisees. Mike shares insights on the franchisee profile, the enrollment process, marketing strategies, and the company's growth plans, emphasizing the rewarding nature of the business and the impact it has on children and communities.Takeaways• Celebree Schools focus on high-quality early childhood education.• Celebree has a unique call center for enrollment assistance.• Franchisees are encouraged to be actively involved in their schools.• The company has a proven track record with no closures or failures.• Community engagement is crucial for enrollment success.• Demographic analysis is key to site selection for new schools.• Celebree Schools aim for significant growth in the coming years.


    Keywords#Franchise, #CelebreeSchools #earlychildhoodeducation #communityengagement #enrollment #preschoolfranchise

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    25 m
  • Episode 6 - Building a Tech-Driven Pool Service Franchise
    May 4 2025

    Summary


    In this episode of the Franchise Focus Podcast, Laura Blackmore interviews Mark Emery, founder of Puddle Pool Services. Mark shares his entrepreneurial journey, detailing his experiences in the home services industry and how he built a tech-driven pool service franchise. The conversation covers franchisee selection, training processes, marketing strategies, client acquisition, technician compensation, and the seasonal nature of the business. Mark emphasizes the importance of community engagement, effective communication, and the value of a supportive leadership team in ensuring franchisee success.


    Takeaways


    • Puddle Pool Services is a tech-driven operation.
    • Franchisees need to be community-driven and people-oriented.
    • Training includes hiring, marketing, and client retention.
    • Marketing strategies are tailored for residential and commercial clients.
    • Technicians can earn significant bonuses through performance.
    • Commercial accounts help mitigate some seasonality.
    • Franchisees receive ongoing support and coaching from the leadership team.
    • The recurring revenue model is essential for business stability.

    • #PuddlePoolServices #MarkAmery #Franchise #Home Services, #PoolCleaning #BusinessGrowth #Entrepreneurial Journey @MarkAmery



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    35 m
  • Episode 5 - Why Benjamin Franklin Plumbing Stands Out
    Apr 29 2025

    In this conversation, Laura Blackmore interviews Tommy Ewing, the franchise development manager at Authority Brands, about the Benjamin Franklin Plumbing franchise. They discuss the franchise's unique branding centered around punctuality, the ideal owner profile, the extensive training and support provided to franchisees, effective marketing strategies, and the onboarding process for new franchisees. Ewing emphasizes the stability and appeal of plumbing franchises, highlighting their potential for growth and success in the skilled trades industry.Key takeaways:• Benjamin Franklin Plumbing is known for its strong brand reputation and punctuality.• The franchise appeals to individuals looking to build a winning culture.• 75% of franchisees come from non-trades backgrounds, focusing on business management.• Team building and culture are crucial for retaining skilled employees.• The franchise offers extensive training through its Success Academy.• Marketing support is tailored to each franchisee's needs during the startup phase.• The onboarding process is structured and involves multiple specialists.• Successful franchisees often scale by adding more trucks and staff.• Franchise resales are typically internal, with existing owners buying up opportunities.• Plumbing franchises are recession and pandemic resistant, making them stable investments.
    #Franchise, #Plumbing, #Business, #Investment, #FranchiseOwnership

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    36 m
  • Episode 4 - Belfor Franchise Group
    Apr 22 2025

    In this episode of Franchise Focus, Laura Blackmore speaks with Doug Smith, Senior VP of Franchise Development for Belfor Franchise Group. They discuss Doug's extensive background in franchising, the unique approach of Belfor in the franchise industry, and the various support systems in place for franchisees. Doug shares insights on financing options, marketing strategies, and the ideal profile for franchisees, emphasizing the importance of being proactive and engaged in their businesses. The conversation also touches on the future of the franchise group and the significance of having a strong support network in the franchising world.


    takeaways

    • Belfor Franchise Group is the largest commercial restoration company in the world.
    • The group has expanded from 3 to 14 brands in the home services sector.
    • Belfor offers internal financing options for franchisees.
    • Scale helps in negotiating better deals for franchisees.
    • Franchise owners are encouraged to be involved full-time in their businesses.
    • Empathy is crucial when dealing with customers in distress.
    • Franchisees must be proactive and engaged in their operations.
    • Belfor's reputation aids in building B2B relationships.
    • The group is focused on expanding within the home services space.
    • Support from the franchisor is vital for franchisee success.

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    34 m
  • Episode 3 - Garage Force franchise with Jessa Petricevic
    Apr 3 2025

    Summary

    In this episode, Laura Blackmore interviews Jessa Petricevic, the Director of Franchise Development at Garage Force, a leading franchise in floor coating systems. They discuss the unique offerings of Garage Force, including their innovative polyurea products, the success of franchisees, and the marketing strategies that help them thrive. Jessa shares insights into the daily operations of franchise owners, the investment required to start a franchise, and the technology and support provided to franchisees. The conversation also touches on market opportunities for expansion and the challenges new franchise owners may face. Jessa emphasizes the importance of innovation and customer satisfaction in the franchise's growth.


    Takeaways

    · Garage Force is a leader and originator in floor coatingsystems.

    · The company started franchising in 2014 and has over 240locations.

    · Their proprietary polyurea product is significantly strongerthan epoxy.

    · Franchisees can complete installations in one day, unliketraditional methods and this is patented!

    · Sales success is easier when franchisees believe in theirproduct.

    · Garage Force provides a comprehensive marketing plan forfranchisees.

    · Training for new employees is free and ongoing.

    · The company has proprietary software to assist franchisees in operations and does not charge for it

    Chapters00:00Introduction to Garage Force and Jessa's Background03:08Innovative Products and Unique Offerings06:02Franchisee Success and Sales Strategies08:48Marketing Approaches and Customer Engagement11:20Owner's Day-to-Day Operations13:59Investment and Onboarding Process16:38Training and Support for Franchisees19:07Market Opportunities and Challenges22:09Innovations and Future Directions30:17New Chapter#Garage Force, #franchisedevelopment, #franchiseconsulting, #garageflooring, #flooring , #franchiseopportunities , #franchiseesuccess, #entrepreneur , #businessowner

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    31 m
  • Episode 2: Joshua Tree Experts with Dylan DeGroat
    Mar 30 2025

    Summary


    In this episode of Franchise Focus, Laura Blackmore interviews Dylan DeGroat, the Director of Franchise Development for Joshua Tree Experts. They discuss the unique offerings of the franchise, which includes tree care, lawn care, and pest control services. Dylan shares insights on identifying quality franchise candidates, the importance of sales experience, and the structured onboarding process for new franchisees. The conversation also covers investment details, marketing strategies, and the technology systems in place to support franchisees. Dylan emphasizes the culture of support within the franchise and the potential for growth as they expand their operations.


    Takeaways


    • Joshua Tree Experts offers a unique combination of tree care, lawn care, and pest control services.
    • The franchise focuses on a preservational approach to tree care, which sets it apart from competitors.
    • Quality candidates often come from sales, business development, or engineering backgrounds.
    • Sales experience is crucial for franchise owners to succeed in their business.
    • The onboarding process for new franchisees can be as quick as 75 days with proper funding.
    • Investment for a single territory franchise is approximately $550,000, with significant assets involved.
    • Marketing strategies include both digital and traditional methods, with a focus on community engagement.
    • Franchisees are encouraged to take ownership of their social media presence for better local engagement.
    • The franchise supports its owners with proprietary software and training to streamline operations.
    • The culture at Joshua Tree Experts emphasizes support, growth, and a strong community among franchisees.

    Chapters

    00:00.Introduction to Joshua Tree Experts Franchise

    02:17 Dylan's Journey and Role in Franchise Development

    04:13. Core Values and Candidate Selection at Joshua Tree

    05:58. Sales Process and Owner Involvement

    08:20. Service Rollout Strategy for Franchisees

    10:12 ClientOnboarding and Training Process

    12:12. Funding and Investment Overview

    16:20. Marketing Strategies: Digital and TraditionalApproaches

    21:16. CommunityEngagement and Customer Interaction

    23:04 OperationalSystems and Technologies for Franchisees

    25:06. A Day in the Life of a Franchise Owner

    32:06. Building a Culture of Support and Growth

    34:44. New Chapter

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    35 m
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