Sell Your Business for an Outrageous Price
An Insider's Guide to Getting More than You Ever Thought Possible
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Narrated by:
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Erik Synnestvedt
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By:
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Kevin M. Short
About this listen
How businesses can harness the power of online consumer reviews. More than seventy percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp might have more clout than any expert guidebook, magazine article, or newspaper critic. No wonder many businesses feel terrified by the review-driven marketplace. But some savvy businesses have figured out how to navigate-and even profit from-the new world of ubiquitous customer reviews. Bill Tancer takes listeners on a fascinating journey inside that world, revealing how sites like Yelp, TripAdvisor, and many others are changing the way we interact. Listeners learn, for instance, why one Los Angeles barber decided to advertise his one-star Yelp reviews; what's behind the highest-rated locksmith service in New York City; and how one scrappy hotel figured out how to become the highest rated in London. Tancer's fascinating stories and data-driven research show how online reviews can be a huge help to business owners, once they learn how to leverage them.
Download the accompanying reference guide.©2014 Kevin M. Short (P)2014 Gildan Media LLCListeners also enjoyed...
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Story
Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.
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Too much talk on the data
- By Stanley Tan on 10-02-14
By: Noam Wasserman
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High Trust Selling
- Make More Money in Less Time with Less Stress
- By: Todd Duncan
- Narrated by: Todd Duncan
- Length: 3 hrs and 57 mins
- Unabridged
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A Wall Street Journal best seller! There is a major difference between being a salesperson in business and being in business as a salesperson. Being successful in sales has a lot to do with what's on the inside of a person, and the person's ability to establish and foster loyal relationships.
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The Core Foundation For Sales Success
- By Joe on 01-28-05
By: Todd Duncan
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Inbound Selling
- How to Change the Way You Sell to Match How People Buy
- By: Brian Signorelli
- Narrated by: Kevin Stillwell
- Length: 7 hrs and 14 mins
- Unabridged
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Over the past decade, Inbound Marketing has changed the way companies earn buyers’ trust and build their brands - through meaningful, helpful content. But with that change comes unprecedented access to information in a few quick keystrokes. Enter the age of the empowered buyer, one who no longer has to rely on a sales rep to research their challenges or learn more about how a company’s offering might fit their needs. Now, with more than 60 percent of purchasing decisions made in the absence of a sales rep, the role of the rep itself has been called into question.
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Should be titled sales and sales management 101
- By James on 12-11-23
By: Brian Signorelli
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The Lost Art of Closing
- Winning the Ten Commitments That Drive Sales
- By: Anthony Iannarino
- Narrated by: Anthony Iannarino
- Length: 5 hrs and 9 mins
- Unabridged
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Anthony Iannarino has a different approach to closing geared to the new technological and social realities of our time. In The Lost Art of Closing, he proves that the final commitment can actually be one of the easiest parts of the sales process - if you've set it up properly with other commitments that have to happen long before the close. The key is to lead customers through a series of necessary steps designed to prevent a purchase stall.
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gems buried in fluff
- By Andrey Norin on 04-13-18
What listeners say about Sell Your Business for an Outrageous Price
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Amin
- 12-22-18
Good book, but
I liked the book, but there was one big flaw, that is unforgivable, especially for the insider guy this caliber, whose profession is to sell companies.
He would say:" This was a 3 million $ company...". Ok. So do you mean that the company have revenues of 3 million$ and could be valued anywhere from 6 to 10 million dollars (according to 2-5 times Ebitda or Revenues), or do you mean that the company is valued at 3 mln, because their revenues are from 500,000 to 1mln$? And sometimes he would mean revenues and not value which defeats the whole purpose of the book, because it's hard to understand which one he means this time around, as he uses these two terms interchangeably.
I think mistake like this could be forgiven if it's a novice, or a guy who is just starting out in the business, but for the guy who is working in this field and sold his own companies, etc.,etc., these kind of mistakes are unforgivable. I still don't know which term he meant in some of the examples.
So, that, and he also didn't introduce to the standard valuation models, which are most frequently used on the market. It would've been useful, especially for new guys, to understand what is normal price and what is outrageous.
Other then that, overall good book.
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