Showing results by author "John Cousins" in All Categories

Why read this strategy book? Understand business from a strategic perspective. Senior executives routinely share and discuss strategy with marketing directors, operations chiefs, and other direct reports. But how much do those managers really understand about strategic thinking, planning, implementation, and measurement? A recent investigation into this question concluded most managers don't understand enough about strategy to be useful. Asked to take a basic strategy exam—a test that any CEO or senior manager should easily ace—a representative sample of U.S. managers from C-level ...

"The Great Escape: Philosophical Insights Into Modern Society's Hidden Traps" is a transformative journey through the minds of seven groundbreaking contemporary philosophers—Byung-Chul Han, Jean Baudrillard, Slavoj Žižek, Mark Fisher, Emil Cioran, Michael Sandel, and Philip Goff. This essential guide provides: Powerful strategies for reclaiming authenticity. Overcoming societal pressures. Navigating the complexities of modern life. In "The Great Escape", readers will discover: Practical insights to resist the pervasive narcissistic culture driven by social media and neoliberalism. ...

This book explores what we can learn from the global history of financial bubbles and their booms and busts. Warren Buffett once said, "The first rule of an investment is don't lose money. And the second rule of an investment is don't forget the first rule. And that's all the rules there are." The tales of overreaching hubris and greed that follow in this book remind us not to get carried away and risk investment losses that are hard to recover from. Bulls and Bears make money, but Hogs get slaughtered. Navigating the financial markets' twists and turns can often feel like deciphering a ...

This book is about Corporate Finance: how companies make decisions about what projects to pursue, and how to value those projects. This book will provide a framework for how financial professionals make decisions about how, when, and where to invest money. Corporate Finance comprises a set of skills that interact with all the aspects of running a business. It is also extremely helpful in our personal lives when making decisions about buying or leasing, borrowing money, and making big purchases.

Humanity's future hangs in the balance in the vast and unforgiving reaches of space. The Rise of the Aguebots, the first gripping installment of the Echoes of the Void series, thrusts readers into a high-stakes battle against an evolving enemy that could redefine the fate of intelligent life in the galaxy. Captain Talisman and the crew of the starship Aleph Naught are dispatched on what seems like a routine mission: contain a swarm of aguebots, ant-like machines that have begun to infest the Empire's farthest outposts. But as they delve deeper into the uncharted sector, they uncover a ...

How do we pick the course of our lives? How do we know where to put our efforts? What will make the most significant contribution to society and personal success? “Every moment of one’s existence, one is growing into more or retreating into less.” ―Norman Mailer Personal Development leads to self-actualization, becoming who you were meant to become. It's cultivating the seed to become the mighty oak. What is it you plan to do with your one wild and precious life? Get some answers and direction in this great new book. Praise for John Cousins Once he starts speaking, you feel the ...

The story of Miles' career is the story of the golden age of jazz. It is the story of the transition from big bands to small ensembles. It is the story of developing and exploring improvised music in small combos: trios, quartets, quintets, and sextets. Miles was at the forefront of every major style and genre of jazz that took place over a rapidly maturing arc from just after World War II through the sixties. This period was twenty-five years of explosive creativity and accelerated musical development. The breadth and depth of Miles’ impact, influence, and creative output are staggering....

“Before anything else, preparation is the key to success.” — Alexander Graham Bell.Proper Planning and Preparation Prevents Piss Poor Performance. “To think is easy. To act is hard. But the hardest thing in the world is to act in accordance with your thinking.” ― Johann Wolfgang von Goethe The importance of strategy is to provide a framework so we can act in accordance with our thinking. It provides a set of tools and techniques to help us achieve those hard things. Strategy in business is the big picture. Planning and Implementing a strategic vision is how a business succeeds ...

John Donne is one of English literature's most compelling and enigmatic figures. Renowned for his mastery of metaphysical poetry, Donne's work captivates readers with its intricate blend of intellect, emotion, and spirituality. This book, "The Metaphysical Muse: The Life and Poetry of John Donne," aims to provide a comprehensive exploration of his life, poetry, and the enduring legacy that continues to influence and inspire. Donne's life, set against a backdrop of religious and political turmoil, was a series of dramatic shifts and contradictions. From his early years as a fervent poet and ...

This book speaks directly to a broad audience—from aspiring leaders and entrepreneurs to established executives—by delivering a transformational journey. Readers will gain insights into the visionary aspect of leadership and the practical skills necessary to execute those visions. It expounds personal qualities and actionable strategies, making it attractive for those looking to make tangible changes in their professional lives or ventures. Welcome to "From Dreamers to Doers: The Leadership Leap," your guide on the transformative journey from envisioning to executing greatness. This ...

Your book makes it easy for someone like myself to understand the concepts of digital marketing and "Get It" . Marketing is about delivering the right message about the right product, at the right price, at the right place, at the right time, and to the right person. Learn the concepts, tools, techniques and platforms involved in the transfer of goods from the producer to the consumer. MBA ASAP Marketing 2.0 provides the essentials of marketing strategy and competitive positioning, digital marketing, social media marketing, and developing and executing a marketing plan. Achieve more, faster...

The only thing standing between most people and more money is knowledge. If you don’t have money, it’s because you don’t understand money. If you don’t understand money, then learn how to understand it. Simple Wealth is about not just making money but saving money and putting that money to work for you. "Money is a great servant but a bad master." Francis Bacon “If you don't find a way to make money while you sleep, you will work until you die.” Warren Buffett Business is all about creating something that people want and then selling it to them at scale. This process involves ...

The surest way to become wealthy is to save money and invest it in the stock market. The stock market has been the greatest wealth generator of the past century. Here are two tools you should be familiar with in order to reduce risk and increase your returns through diversification and portfolio theory. Beta and the Capital Asset Pricing Model are also used to calculate the cost of equity. This is a method to derive a meaningful discount rate for discounting the future cash flows and valuing income-producing assets. Attention Entrepreneurs These tools can be used to create a rational ...

Annus mirabilis is Latin for "wonderful year," "miraculous year," or "amazing year." For jazz, that year was 1959. It was a pinnacle and hinge point year where the forms and advancements of the past decade were consolidated and recapitulated, and jazz stretched out in a new direction. Vistas and possibilities opened up to be explored, explicitly considered, and developed in the next decade. It was a zenith with the Janus-like quality of looking backward and forward and created some of the most beautiful and challenging music ever recorded. Included here are the albums released in 1959 that ...

Sir Philip Sidney was an Elizabethan courtier, statesman, soldier, poet, and patron of scholars and poets. He was famous as the ideal gentleman of his day and a model for subsequent generations until the twentieth century replaced classical education with industrial age expedience. He represents something of what we have lost in modern self-interest. For three centuries, he was considered the most extraordinary man of the English Renaissance. But unfortunately, his legacy has faded from modern prominence. Nevertheless, it is fascinating to peer into the past and discover a singular person ...

“A comprehensive but easy-to-understand primer on investing for newcomers.” — Kirkus Reviews Ready to unlock the secrets of financial success through intelligent investing? In "Intelligent Investing: The #1 Wealth Building Strategy," John Cousins an investor, tech founder, and bestselling author of Understanding Corporate Finance and over 40 other books, shares his expertise. This book isn't just another "Get Rich Book." Instead, it's a comprehensive guide to learning the stock market, arming you with the knowledge and strategies to make your money work for you. While the other books ...

Dive into the profound world of John Milton, a pivotal figure in the annals of English literature, in "Where More is Meant Than Meets the Ear: The Life and Poetry of John Milton" by John Cousins. This comprehensive biography not only explores Milton's celebrated works such as "Paradise Lost," "Paradise Regained," and "Samson Agonistes" but also delves into the less-trodden paths of his interest in the occult, magic, and his substantial political engagements. John Milton, a poet, polemicist, and civil servant, is a name that resonates in the realm of English literature. Often hailed as one ...